In my two-decade journey at the forefront of emerging tech, I've mastered the art of translating complex innovations—from AR to AI, from social media to immersive XR experiences—into strategic growth opportunities for iconic brands.

My background weaves a global tapestry, stretching from the world’s innovation centers to the boardrooms of industry leaders to small startups offices, where I leverage digital disruption into a competitive advantage, with a significant focus on Generative AI, through a blend of creativity and strategic insight.

With extensive experience, I guide brands to be future-ready, envisioning and implementing digital transformations that lead markets and resonate with consumers. As an innovation leader, founding member of Chief, part of the Meta Creative Council, advisor to startups, writer, and public speaker, my influence reaches into diverse arenas, impacting not only businesses but also shaping thought leadership and innovative practices across various sectors.